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Personal Brandingبرندینگ شخصی

What is Personal Branding? Strategy and its Principles

Personal branding is a set of activities that are carried out in order to build and strengthen a personal brand. In fact, personal branding is used as a process to identify, develop and promote individual identity and recognize and identify skills, values, thoughts and strengths of a person. In today’s

System سیستم

What is the System? Its Importance and Application

System is a set of components, elements or actions that interact with each other and are designed and built in order to target and perform certain tasks. A system can include several subsystems that work together and pursue common goals. You can also visit the articles page to read more

What is Branding? برندینگ چیست؟

What is branding? Types of branding and its principles

Branding is one of the most important success factors in the market. Today, almost every company that markets a product or service defines its brand in order to better overcome the competition in the market. Branding is a set of activities that are carried out by the company to create

Advertising Slogan َعار تبلیغاتی

What is an Advertising Slogan? Choosing the Best Advertising Slogan

Advertising Slogan is a short and lasting sentence that is used as a part of branding and advertising campaigns. The main purpose of using an advertising slogan is to attract attention and remember the brand, as well as to communicate with customers. In the world of advertising and marketing, slogans

Analytical Marketing بازاریابی تحلیلی

What is Analytical Marketing? Concepts and Applied Methods

Analytical marketing means using survey methods to analyze market data, in order to improve methods of increasing sales and profitability. In this method, statistical analysis and modeling methods are used for data analysis. In the business world, marketing is known as one of the main factors affecting sales and profitability.

Corporate Branding برندینگ شرکتی

What is Corporate Branding? Appropriate Steps and Strategy

Corporate branding is a strategic process that is known as one of the most important factors in the growth and development of companies. Corporate branding means building and developing a recognition for the company, which makes that company known by customers, veterans, shareholders, employees and other social factors. In this

PESTEL Analysis تحلیل PESTEL

What is PESTEL Analysis? Examining Various Factors

PESTEL analysis is an effective method in analyzing the external environment, which is very important for many businesses. This method helps businesses to better understand how various factors such as political, economic, social, technological, environmental and legal affect their business. Considering that the PESTEL analysis is a tool that is

تحلیل رقبا

Competitors Analysis in Business

Competitors analysis is one of the most important marketing tools that help companies succeed against their competitors. Considering the importance of competitor analysis in the marketing process, companies should pay attention to this issue and use appropriate tools and methods to identify their competitors and obtain the necessary information. By

Customer needs نیاز مشتری

What is the Customer Needs? And How to Respond to this Need?

Customer needs are one of the priorities that any company must respond to in order to survive in the market and compete with other companies. In this article, we will examine the needs of customers in today’s business world and we will examine ways to respond to these needs. Also,

Market Research مطالعات بازار

What is Market Research? Its Advantages and Disadvantages

Market research are one of the important tools that companies need to identify customer needs and the best sales and marketing solutions. According to the characteristics of the competitive market and market research methods, companies can achieve the best sales and marketing solutions and compete with competitors. Also, to read

client identification شناخت مشتری

Client Identification in Business

Client Identification and understanding their needs and desires is one of the most important factors for success in today’s business. Customer science is used as a process to collect and analyze information about customers, identify goals and best strategies to improve customer experience and increase sales and revenue. Considering that

Rebranding ریبرندینگ

What is Rebranding? The Principles of Rebranding and Its Benefits

Rebranding is a process of creating a new brand using the name, symbol, story, design and other key elements of a previous brand. This process is used in many cases as a solution to meet the needs of the audience, increase brand awareness and increase sales for companies. In this

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