Service Marketing Service marketing is a form of value and relationship marketing. In this type of marketing, we are not looking to provide objective and tangible goods to the customer; At the same time, a service is provided to the customer. With the increase in the use of some services,
Investment Risks Investment risks include the difference between the expected profit and the actual profit. This difference and final yield is either positive or negative. If we face a high negative return and the probability of our failure is high, then the amount of risk and investment risks will also
Internet Domestic Trade Internet domestic trade is one of the most important branches of domestic trade. These businesses are based on using the virtual space of the Internet for domestic business. Electronic Commerce There are many definitions for e-commerce. Some believe that e-commerce means selling goods and services or computers
Customer Satisfaction Strategy Customer satisfaction strategy is one of the most important success indicators in business. Obtaining customer satisfaction provides a fundamental perspective on customer issues and improving business performance. Experience has shown that what drives away customers is not the high price of products and services; Rather, it is
Product Life Cycle Product life cycle is a concept that divides the path of a product from the beginning of production to deterioration into 4 specific stages. Marketing price adjustment is used to inform key decisions about investment and product development. Levels 1. Introduction This is the stage when the
Brand Loyalty Brand loyalty is an important and familiar concept in marketing science. This type of loyalty means a positive feeling that customers have towards a brand. This positive feeling turns them into stable and loyal customers. The existence of this feeling of loyalty in the customer makes the customer
Customer Engagement Strategy Customer engagement strategy is a written and targeted plan for every team and official who interacts with business customers. The interaction strategy includes the entire period of time from the customer’s entry into our business until the completion of the purchase process and his exit from the
Business Ideas Business ideas are the key to creativity and innovation. A business cannot be started without an idea. Note that ideation alone does not create a business. Many factors are involved in this process. The idea is a golden point in business formation. In other words, an idea is
Selling Ideas Selling ideas are one of the most effective ideas for increasing sales, which can change the path of our success by attracting customers to cooperate in sales. We must know where and how to use ideas. Until recently, people thought that sales were an innate talent. Anyone who
Effective Communication in Workplace Effective communication in workplace and learning the necessary techniques in this field is a requirement of every job and job position. We need to know that communication skills are as important as business innovations. Lack of effective communication techniques in the work environment causes both personal
Commercial Documents Commercial documents are divided into two categories, normal and official, in terms of credit. In legal terms, a document is a writing that can be cited in court and can be used to prove a contract and commitment. There is no specific definition for a commercial document, but
Sales Increase Sales increase is one of the main and common goals of all businesses. In this regard, there is no difference between small and large businesses. We can see this goal both in a small local business and in a global business. Today, due to the entry of social
